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Jorge E. Cepeda, President and CEOThis had been the unchallenged truth of agriculture for too long. Productivity came first, often at the expense of safety, sustainability, and transparency. Harmful chemicals quietly became the norm, and few raised any questions.
Today, the old way of farming no longer suffices. It is time to break free from the status quo and embrace bold, new approaches. That is how modern technologies come to fruition, enabling healthier food production through environmentally responsible and sustainable practices.
ExcelAg is leading this transformation, driving a shift toward smarter, safer agriculture.
It delivers real-world breakthroughs that matter thanks to its four core pillars:
1. Innovation
2. Technology
3. Healthy Food
4. Sustainability
ExcelAg offers eco-friendly agricultural solutions focused on organic, sustainable products that boost productivity and enhance both crop and user safety. Above all, its work is grounded in safe practices that support long-term agricultural success and protect the environment for future generations.
“Our approach begins with a deep understanding of the needs of growers, consumers, and the industry. From there, we design solutions that address today's agricultural challenges, from food safety to sustainability, all while minimizing the chemical footprint,” says Jorge E. Cepeda, President and CEO.
One standout innovation from ExcelAg is Ovex, a newly launched organic insecticide. It is the first organic, certified, non-synthetic product that effectively controls pest eggs while being applied at low rates to reduce the chemical load in the field. Compatible with synthetic insecticides, Ovex can be used in combination to minimize the overall volume of chemicals. Soon, the product will be launched in the U.S. and in international markets.
Another upcoming breakthrough is an organic plant hormone that promotes fruit ripening, an alternative to the synthetic chemicals commonly used today. It achieves the same result with enhanced safety, cost-effectiveness, and lower doses. The goal is not to charge a premium for being organic but to make the product widely accessible, benefiting as many growers as possible while maintaining a viable business.
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Our approach begins with a deep understanding of the needs of growers, consumers and the industry. From there, we design solutions that address today's agricultural challenges, from food safety to sustainability, all while minimizing the chemical footprint.
ExcelAg’s pipeline is always filled with new solutions, demonstrating its focus on long-term stability through continuous improvement and product innovation. The company goes the extra mile to develop second-, third-, and even fourth-generation products to prevent resistance and ensure lasting effectiveness.
While agriculture remains the primary focus, ExcelAg has diversified into multiple business lines for greater stability and broader positive impact. In the public health sector, it offers organic pest control products designed for residential areas, hospitals, ports, and other public spaces. For the home and garden market, the company provides safe, easy-to-use solutions that allow homeowners to grow their own produce without the need for professional equipment.
These products also protect livestock such as horses and cows from pests without causing irritation or toxicity. Building on this expertise, ExcelAg is expanding into pet care, developing pest control solutions for household pets like dogs and cats. The company is also adapting its technologies to create eco-friendly disinfectants and sanitizers.
Across all these divisions, sustainability remains the core principle. Through its triple-rinse program for packaging, ExcelAg minimizes waste, reuses materials when possible, and promotes proper recycling. These practices save energy and water while supporting sustainable transport and manufacturing.
Ultimately, the company’s philosophy blends business success with environmental responsibility. Through renewable energy, nutritious production, and consumer education, ExcelAg aims to protect human health, animal welfare, and the planet.
ExcelAg today leaves behind the past of harmful chemicals and irresponsible practices, embracing a future rooted in ecological balance, safety, and transparency from the ground up.
Crop Input Procurement Under Growing Pressure From Regulation and Field Reality
Crop input procurement is changing as residue regulations tighten, export standards shift from one market to another and food buyers pay closer attention to how crops are grown. Purchase decisions are no longer shaped mainly by yield performance or cost per acre. Buyers now have to think about compliance risks, changing pest pressure and whether older chemistries can still deliver reliable results after years of repeated use. Many conventional crop protection products continue to work in the short term, but overuse has increased resistance problems and made field performance less predictable across seasons. At the same time, growers are under pressure to maintain output while cutting chemical use and managing soil and water more carefully, which adds another layer of difficulty when selecting inputs.
Procurement teams are also looking beyond single-stage pest control. Products that only work at one point in the pest cycle often lose effectiveness once populations adapt, leading to repeated applications and uneven results in the field. This has created stronger interest in solutions that can work alongside both biological and conventional inputs depending on field conditions. Suppliers are also being judged on whether they continue improving their products over time, since pest behavior rarely stays the same for long. Sustainability reporting is now part of everyday procurement discussions as well, especially for growers supplying export markets that demand better traceability and lower chemical dependency.
Conditions in the field have become harder to manage overall. Growers are balancing resistance issues, tighter regulations and pressure to control costs within the same growing season. Because of that, simplicity matters more than it once did. Inputs that reduce the need for repeat applications while still delivering stable performance are gaining attention. Products that fit naturally into existing farming routines are also preferred because they do not force major changes in field management. Over time, steady results across seasons have become more valuable than short periods of strong performance, especially in export-focused production systems where requirements can vary across destinations.
Another noticeable shift is the push to simplify crop protection programs. Frequent product changes and complicated spray schedules make planning more difficult and increase the risk of uneven results. Procurement teams are therefore leaning toward solutions that can fit into current programs without creating additional management burdens. There is also growing interest in product portfolios that continue evolving as pest pressure changes rather than staying fixed for years and gradually losing effectiveness.
ExcelAg fits into this environment with crop solutions designed to lower reliance on high-intensity synthetic chemistry while maintaining field performance. Its insect control technologies target multiple stages of pest development, helping reduce population build-up instead of focusing on a single point of control. Its plant growth regulation work supports ripening and maturation using lower input intensity than many conventional methods. Its product development process also continues to evolve as pest pressure and field conditions change. Across its portfolio, the emphasis remains on practical use in the field, compatibility with mixed farming approaches and gradual reduction of overall chemical load in production systems.
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Company
ExcelAg
Management
Jorge E. Cepeda, President and CEO
Description
ExcelAg transforms agriculture with sustainable, technology-driven solutions. Focused on organic products, it enhances productivity, ensures food safety, and supports long-term environmental health. By prioritizing eco-friendly practices, ExcelAg delivers breakthrough solutions that empower growers, protect consumers, and foster a sustainable agricultural future.
